Fisher & Paykel Netball Thunderstix

Fisher and Paykel had an upcoming netball series about to get nationwide television coverage. However the stadium activities were dominated by Vodafone and their “ one Hand ” promo device. It was calculated that a large amount of time, when cameras panned the crowd, most exposure depicted the large Vodafone pointed hand. You could easily think Vodafone was the principal sponsor. 

Bright Sparks looked into a number of international events and coupled with having recently attended a major sports game in California, could recall the use of inflatable sticks. 

After numerous enquiries we found the Thunderstix supplier located in Chicago. After samples were sighted and approved, a large consignment was trucked across the USA and shipped out of LA to Invercargill. The venue of the first televised series. The night was a roaring success, and of course the Thunderstix are common across the globe at sporting venues. 

NZ Netball leads the way with Thunderstix.